Custom Pricing
Custom Pricing
Estimates
Logo & wordmarks
For studios or brands who need a mark refined or developed.
Research & concept development Visual research, strategic direction, sketching, and original logotype concepts.
$5k–8k USD Depending on complexity
Logo Refinement Curve cleanup, weight, spacing, rhythm, optical balance, and production polish.
$3k–5k USD Depending on complexity
Small-size Optimization A simplified version built to survive tiny sizes, engraving, embroidery, stamps, or production constraints.
$2k–5k USD Depending on complexity
Typefaces
For brands that need a proprietary voice.
Based on a Workhorse typeface For custom glyphs, alternates, symbols, or minor changes.
$2k–4k+ USD Depending on complexity + licensing*
-
Small modifications
For minor changes, like custom glyphs, alternates or symbols
Starting at $2,000
+ licensing* -
Style modifications
Change the feel of an existing typeface
Starting at $4,000
+ licensing* -
*These prices are estimates that will accomodate most projects. If you have something that would require extensive research, refinement or iteration then I will provide a custom quote.
Font file services Changes to existing Workhorse typefaces
$300–500+ USD
-
Custom weight Export
$300 USD
-
Change font name
$500 USD
-
Language Support
Quoted separately